📅 Content Calendar Planning:
How to Create and Manage a Content Calendar
Hey there, content superstars! 🌟
Ever felt like you're throwing spaghetti at the wall when it comes to your content strategy? It’s time to trade that mess for a plan—enter the Content Calendar! Having one can be the difference between soaring high and face-planting in your content efforts.
Don’t just take my word for it: 78% of marketers swear by content calendars (CoSchedule, 2023).
Here’s why they’re so effective: they save you time, reduce stress, and keep you consistent, which is the name of the game when building your brand.
1. Why Content Calendars Are the Secret Weapon of Top Entrepreneurs
Picture this: every day you wake up knowing exactly what you’re going to post. No more last-minute scrambling! Content calendars bring clarity to chaos. Setting up a simple calendar takes as little as an hour a month, and it's like having a crystal ball for your content.
Quick Win Steps:
Choose Your Tool: Whether it’s Google Calendar or Trello, pick one you’ll use consistently.
Identify Themes: Fill in key topics for the month to keep your content cohesive.
Plan Content Types: Specify the formats (like blogs, videos, or posts) that fit each theme.
Video: How To Create An Effective Social Media Calendar (FREE TEMPLATE) by HubSpot Marketing
2. Step-by-Step Guide: Building Your Content Calendar in Under an Hour
Believe it or not, you can whip up a simple content calendar in just 60 minutes! It doesn’t need to be complicated or fancy—just functional. Start by choosing the types of content you’re most excited about and slot them in.
Quick Win Steps:
Choose themes that excite you and are relevant to your audience.
Plan posts around these themes.
3. Common Pitfalls to Avoid When Creating a Content Calendar
Let’s get real—only 30% of marketers keep using their content calendars after the first three months. Why? They overplan, underexecute, and feel overwhelmed. But not you! Avoid these common pitfalls by keeping it simple.
Quick Win Steps:
Don’t overcommit: A few posts a week is plenty.
Keep your calendar accessible and update it regularly.
4. How to Keep Your Content Calendar Fresh and Exciting
Video: 6 Content Calendar Mistakes Most Entrepreneurs Make by Kim & Co. by Kimberly Ann Jimenez
Stale content? Not on our watch! Add variety by mixing up formats, content types, and themes. Keep your followers guessing and coming back for more.
Quick Win Steps:
Try a “Monday Motivation” series or “Throwback Thursday.”
Don’t be afraid to experiment with new content formats, like videos or quizzes.
5. Using Your Content Calendar to Save Time and Money
Video: TURNING 1 PIECE OF CONTENT INTO 10 | My content strategy for juggling multiple platforms by Modern Millie
Batching content is your best friend. Creating all your content for the week in one sitting will save time, reduce stress, and have a more cohesive strategy.
Quick Win Steps:
Pick one day each week to batch-create your content.
Schedule your content to go live using tools like Buffer.
Video: 1 month of content in 1 hour | Updated guide to content batching & planning + free content calendar! by Jade Beason
For this week’s PLR Bootcamp section, where we dive into everything you need to know to make money with PLR content. Here’s how you can maximize earnings with PLR:
How to Choose High-Quality PLR for Your Niche
High-quality PLR is gold, but there’s a lot of fluff out there. To avoid wasting your time, make sure the PLR content is relevant, accurate, and packed with value.
Quick Win Steps:
Define your niche and audience.
Look for PLR content from trusted sources.
Three Ways to Repurpose PLR Content for Maximum Value
Repurposing PLR content can be a game-changer. You can break it up, mix it with other content, or add personal insights to make it stand out.
Quick Win Steps:
Break the content into bite-sized pieces.
Personalize it with your voice and style.
Free PLR of the Week: How to Make It Work for You
Each week, I’ll give you a free PLR or a resource with MASTER RESELL RIGHTS to test out. This week, download this free PLANNER with Master Resell Rights (which means you just take it and sell it) and put it to work in your email list. If you don’t like that, there are more freebies for you to pick and choose from.
Quick Win Steps:
Download your freebie.
Edit and personalize it, then integrate it into your strategy.
So there you have it—this week’s edition of Dump the 9to5. Have an awesome week, and happy content planning! 🎉